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Show Up Better!

Welcome to "Show Up Better," a podcast about content.
Our host, and podcast producer, CJ Williams, brings on guests to dive into their online tactics for attracting clients and customers to grow their brands.

In each episode, we bring you captivating interviews with industry-leading entrepreneurs, marketers, and creative minds who have harnessed the true potential of content to drive their businesses forward. Our guests are trailblazers in their respective fields, and they generously share their insights, experiences, and practical tips to inspire and guide you on your own content journey.

Discover the secrets behind crafting compelling narratives, leveraging various content formats, and deploying effective distribution strategies. Uncover the art of storytelling, find out what makes content truly engaging, and learn how to connect with your target audience on a profound level.

Whether you're a seasoned content creator or just starting out, "Show Up Better" equips you with actionable knowledge to create content that captivates, educates, and converts. Explore the innovative tactics our guests employ to cut through the noise, build meaningful relationships with their customers, and grow their businesses.

Check us out on YouTube: https://www.youtube.com/channel/UC9nE_BO7X-J8JUtwP5atFUw
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Episodes

18 episodes

Ideal Client vs. Actual Client: How to Spot the Difference

Are you actually working with your ideal client?How many of your actual clients meet the standard you have set for your ideal clients?We all start our businesses with an ideal client in mind. But during that journey of building ...

October 14, 2024 • 21:52

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Brand Deal "Breakers": How Videographers and Influencers are Getting Screwed

Episode Description:watch the videoNavigating the world of brand deals can be tricky for videographers. In this episode, we dive into the crucial details often overlooked i...

August 04, 2024 • 18:00

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Unveiling a Dentist's Content Cravings, Part 1

In This Episode, We Explore:The creative tactics used to land a meeting with a busy dentist!How dentists, like many business owners, face common challenges beyond the exam room.Why the dentist surprised ever...

May 21, 2024 • 11:51

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Instagram is NOT the Platform for Experts with Charlene Ridley Part 2

In part 2 of my interview with creative studio owner, Charlene Ridley, we discuss CONTENT! Watch the YouTube segmentThe Content Creation Struggle: Even expert...

May 09, 2024 • 29:01

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Empowering Women Entrepreneurs with Charlene Ridley Part 1

Guest: Charlene Ridley - Founder of Unpause Your Dreams Creative Studio, Coach & SpeakerIn This Episode, We Discuss:Building a Women-Only Creative Space: We explore the benefits and motivations behind...

April 29, 2024 • 22:54

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3 Reasons to Double Your Prices Today

Are you a service entrepreneur feeling hesitant to raise your prices? You're not alone! But what if I told you doubling your rates could be the key to unlocking sustainable growth and greater success?

April 19, 2024 • 14:28

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Unlock Your Event's Full Potential with Comprehensive Event Video Coverage

In this episode of Show Up Better, we delve into the world of video coverage for conferences, unpacking the secrets to capturing the magic and extending its reach.Host: CJ WilliamsRead the article:

April 03, 2024 • 26:42

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Cashing in on Creative Photography

You'll always hear that if you want to make money as a photographer or videographer you should stop shooting buildings, animals and nature, and shoot people. This is why most photographers and videographers look to go the corporate route.

March 05, 2024 • 8:17

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Pricing Your Photography and Going the Corporate Route

In this special edition of Show Up Better! I take the show on the road to a networking event here in Charlotte.This conversation was unplanned and I had never met my guest, Mr. Fodee Wiles.He is a freelance photographer looking to expan...

February 20, 2024 • 12:15

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Retainer Danger! What's Better Than Having a Big Retainer Client?

Believe it or not, there is a con to having retainer clients for your videography business. It happened to me, but I don't want it to happen to you. In this video I encourage you to adopt a system that is more reliable than relying on videograp...

December 17, 2023 • 9:03

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Crafting Creative Futures and the Business of an Art Gallery Pt. 1

In this episode of Show Up Better I speak with Reasons Brown to discuss his role in crafting creative futures and the business of owning an art gallery.His art gallery is unlike what you think of most art galleries. Yes, there's art in ...

November 24, 2023 • 30:26

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Big Hats, Brunch and Business: Growing an Audience and Hosting Events

On this episode of Show Up Better I interview Ms. Lana Hunter. She is the founder of the Big Hats and Sundress Brunch. This women's event is hosted in many cities in the southeast including Charlotte, Atlanta, D.C and Raleigh. This epis...

October 22, 2023 • 23:35

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New City, New Beginning: Starting a Photography Business

On this episode of Show Up Better I interview Chrissy Radiance. She is an art teacher and photographer who is new to the Charlotte area. One of the things I'm interested in learning from her is how she is able to start and grow her photography ...

September 30, 2023 • 35:35

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Leveraging Other Peoples' Podcasts to Grow Your Business

Just what is O.P.P? It means "other peoples' podcasts". I want to give you 4 things you can do to make sure when you reach out to other podcast hosts to be a guest, they say YES.In this solo episode of Show Up Better I explain the benef...

July 25, 2023 • Season 1 • Episode 5 • 14:19

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Unemployed & Unapologetic: The New Content Creators Part 2

Tune in for part 2 of my conversation with Kristina Blake.Watch the videos:Part 1 on YouTubePart 2 on YouTube

July 23, 2023 • 35:29

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Unemployed & Unapologetic: The New Content Creators Part 1

Ms. Kristina Blake is making a name for herself. But it may not all be for good reasons. Who is she?Watch Part 1 VideoShe's a "content creator", or aspiring content creat...

July 17, 2023 • Season 1 • Episode 3 • 35:30

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Is Instagram Really Bringing You Qualified Leads or Are You Wasting Your Time?

In this episode of Show Up Better! I talk about how much time has been wasted over the last 2 years with leads that come through Instagram. These leads have come in the form of DM's from posts or paid ads, but none of them have panned out.<...

July 10, 2023 • Season 1 • Episode 2 • 15:32

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Coaching Session: Recovering From Major Failures and Setbacks in Business

Welcome to the first episode of Show Up Better! This first episode happens to be a content coaching session. In it I meet and speak with a friend, and client, Lillie Norfleet. Lillie is the co-founder of FindHer KeepHer shoe line.

June 29, 2023 • Season 1 • Episode 1 • 41:30

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