Show Up Better!
Welcome to "Show Up Better," a podcast about content.
Our host, and podcast producer, CJ Williams, brings on guests to dive into their online tactics for attracting clients and customers to grow their brands.
In each episode, we bring you captivating interviews with industry-leading entrepreneurs, marketers, and creative minds who have harnessed the true potential of content to drive their businesses forward. Our guests are trailblazers in their respective fields, and they generously share their insights, experiences, and practical tips to inspire and guide you on your own content journey.
Discover the secrets behind crafting compelling narratives, leveraging various content formats, and deploying effective distribution strategies. Uncover the art of storytelling, find out what makes content truly engaging, and learn how to connect with your target audience on a profound level.
Whether you're a seasoned content creator or just starting out, "Show Up Better" equips you with actionable knowledge to create content that captivates, educates, and converts. Explore the innovative tactics our guests employ to cut through the noise, build meaningful relationships with their customers, and grow their businesses.
Check us out on YouTube: https://www.youtube.com/channel/UC9nE_BO7X-J8JUtwP5atFUw
www.podcasttitans.com
Show Up Better!
Ideal Client vs. Actual Client: How to Spot the Difference
Are you actually working with your ideal client?
How many of your actual clients meet the standard you have set for your ideal clients?
We all start our businesses with an ideal client in mind. But during that journey of building your business you might start taking on clients that are less than ideal, just to get the money. There's nothing wrong with that.
At what point, though, does the work you're doing with your actual clients get in the way of what you could be doing with your ideal clients.
In this episode, I detail a tough conversation with a current client that didn't go the way I wanted to, but allowed me to redefine my ideal cleints.
Watch Video HERE
I also redefine my ideal client. Here's how I redefined my ideal clients
- They must have the appropriate budget
- They have specific goals that we can measure
- The work I do with them can be replicated with other, or similar, businesses.
Thanks for listening.
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